The company behind Barbie announced its most diverse line of Ken dolls yet.
Mattel is introducing dolls featuring three body types, seven skin tones and nine hairstyles, including the trendy man bun. The dolls also boast cool fashions for a new generation.
"By continuing to expand our product line, we are redefining what a Barbie or Ken doll looks like to this generation," Lisa McKnight, Barbie's senior vice president and general manager, said in a press release.
"Evolving Ken was a natural evolution for the brand and allows girls to further personalize the role they want him to play in Barbie's world."
Then the Internets found out . . . and lost it's MIND!